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How H2 Green Steel is changing the Future of Low-Carbon Manufacturing

How H2 Green Steel is changing the Future of Low-Carbon Manufacturing

by James McGregor | Nov 10, 2024 | Blog, Entrepreneurship, Innovation

A Revolution in the Making: Steel Without the Carbon Footprint Steel is everywhere, essential to everything from cars to skyscrapers. However, this powerhouse material comes at a high environmental cost. The traditional steel production process is responsible for...
Can Lab-Grown Cotton Save the Future of Fashion? Here’s What You Need to Know

Can Lab-Grown Cotton Save the Future of Fashion? Here’s What You Need to Know

by James McGregor | Nov 9, 2024 | Blog, Business Model Innovation, Entrepreneurship, Innovation

Can Lab-Grown Cotton Save the Future of Fashion? Here’s What You Need to Know The Unexpected Cotton Revolution Imagine buying a T-shirt made from cotton that’s never touched soil, never seen a field, and never needed pesticides. Instead, it’s grown in a lab, nurtured...
3 Cheat Codes to Persuade Anyone on Sustainability

3 Cheat Codes to Persuade Anyone on Sustainability

by James McGregor | Sep 22, 2024 | Behaviour Change, Blog

3 Cheat Codes to Persuade Anyone on Sustainability Overview Convincing people to act on sustainability can feel like an uphill battle—kind of like trying to get your parents to go vegan or your friends to give up plastic straws. But it doesn’t have to be so hard!...
The Science of Persuasion and Influence for Sustainability Webinar

The Science of Persuasion and Influence for Sustainability Webinar

by James McGregor | Aug 27, 2024 | Behaviour Change, Blog, Marketing and Communications, Webinar

Webinar – The Science of Persuasion and Influence for Sustainability Overview Do you feel like you are having the same conversation over and over again explaining why addressing climate change was important, why energy efficiency was a good idea, or why your...
How to Win an Argument for a Sustainability Initiative

How to Win an Argument for a Sustainability Initiative

by James McGregor | Jul 30, 2024 | Behaviour Change, Blog, Marketing and Communications, Uncategorized

How to Win an Argument for a Sustainability Initiative: Insights from Neuroscientist Tali Sharot Overview Convincing others to support sustainability initiatives can be a challenging task. Often, our attempts at persuasion fall flat, leading to frustration and...
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Recent Posts

  • How H2 Green Steel is changing the Future of Low-Carbon Manufacturing
  • Can Lab-Grown Cotton Save the Future of Fashion? Here’s What You Need to Know
  • 3 Cheat Codes to Persuade Anyone on Sustainability
  • The Science of Persuasion and Influence for Sustainability Webinar
  • How to Win an Argument for a Sustainability Initiative

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