Sustainability & Innovation Consulting for Purpose Driven Companies
Do Well and Do Good with an Effective Sustainability Strategy
Create New Value
Align Profit and Purpose
Sustainably Grow Your Business
Creating a Successful Sustainability Strategy Should Not Be a Mystery
Without the right framework to design a successful sustainability strategy …
- You’ll continue to be frustrated that your sustainability programs don’t achieve their potential
- You will keep putting your time and effort into ideas that achieve very little
- You will miss out on new profit opportunities
- You will continue to be exposed to supply chain risks
- You won’t solve the environmental or social issues you are so passionate about
What we do
The Blue Tribe Company is an award winning Sustainability and Innovation Consultancy that uses leading-edge innovation methods to help Businesses create sustainability strategies that reduce costs, generate new profit streams, reduce supply chain risks, increase resilience, and generate demand for new products and services whilst encouraging innovation, increase growth in the business and create sustainable outcomes for the community.
Whether you want to develop a sustainability or net-zero strategy, a new product, or are launching a new business unit – our framework is designed to break down huge sustainability challenges into simple small steps so you can start to make progress quickly and efficiently.
Make Innovation Easy
Addressing complex problems like climate change, waste, or achieving the United Nations Sustainable Development Goals is going to require new innovative solutions.
You don’t need to be an expert in innovation – we’ve distilled the best of the best in innovation methods and made them simple, practical and so easy you will feel like you have superpowers!
A Proven Framework
Manage the risk and capitalise on opportunties using our proven innovation framework.
Get Fast Scalable Results
We will help you go beyond incremental sustainability outcomes by amplifying your impact, generating new business opportunities and enabling rapid evidence based decisions so you can make a big difference in the world and your organisation.
Leading Brands Trust Our Approach
Working in the highly competitive solar market both Energy Matters, our extensive network of professional installers and technology partners experience very real challenges with cutting through the noise and reaching consumers in an engaging way. The Blue Tribe team created an innovative opportunity for Energy Matters to reach a mass market audience, promoting our brand in a way that aligned with the values of our business and presenting the public with a range of incredible technology. Plus it was a super fun experience and incredibly well executed.
We were wanting to understand some high level options for solar energy access that we could provide to customers. The process was easy to understand and apply to our business and agile enough to accommodate working with different and challenging stakeholders. Your research and process made these decisions easier and informed.
Our Services
Develop Big Ideas
Our Innovation Services can help you ideate solutions to your biggest sustainability challenges.
Workshop Facilitation
From ideation to strategic foresight we can design and facilitate workshops that help you get ahead of technology and market trends. Define the future of your industry and articulate the sustainable opportunity areas where you’ll play to win.
Strategy Development
Our framework will help you develop a sustainability or net zero roadmap for your organisation that unlocks value across the broader business.
Clearly define the objectives of your sustainability or net zero plan, develop ideas into a set of validated and visualised opportunities, high level business case and budget, and an actionable plan to scale your impact.
Our approach involves a set of face-to-face or online workshops and analytical innovation tools to rapidly understand the business and frame market opportunities, set priorities and build a shared vision for your project.
Corporate Innovation Programs
To address the scale of sustainability issues facing our community we need to take new innovative approaches.
Our corporate innovation programs unlock the entrepreneurial nous of your teams to tackle the toughest environmental and social challenges. It’s a bit like an internal incubator or accelerator program.
Our programs provide a new environment for your teams to think outside the box, a possibility to proactively spot ideas on the edge, refine existing core offerings and a place where those ideas can be developed in a structured evidence based and disciplined way that aligns with your business needs.
Design better solutions
Create sustainability solutions that your customers actually want.
Concept Design and Prototyping
Create relevant sustainability solutions your customers need through customer research and in-market testing. Turn your ideas into something tangible and iterating until you maximise value.
Product and Service Design
Build the high-fidelity products and user experiences that bond your customers to your brand and deliver high impact sustainability outcomes. Get your solutions ready for development, implementation and commercialisation.
Behavioural Design
Sustainability programs and products often require key stakeholders to change their behaviours in order to achieve the outcomes.
Create solutions that actually change behaviour to drive these sustainable outcomes by injecting the rigor of behavioral science into your sustainability development process.
Create new business opportunities
Create and launch a new sustainable product, service or business.
Business Design
Take a creative approach to business modeling to win in the market. Build a business case around your solution to sustainably create, deliver and capture value.
Pilot Execution
Build the minimum viable version of your product or business, release it in the market, and measure outcomes. Iterate until you learn how to scale for success.
Go-To-Market
Define the best way to launch your solutions for customers. Scale fast by articulating strategies that accelerate traction and help your team learn as-they-go.
Communications Campaigns
Create engaging and effective marketing and communications campaigns to drive business growth and sustainability outcomes.
Marketing and Communications Strategy
We work with purpose driven brands who are seeking to engage consumers with their sustainable products and services.
Our campaigns employ the latest behavioural science insights through the application of community-based social marketing.
Creative Marketing Assets
We help you to create marketing and communications assets that move consumers to action. From podcasts to edutainment videos, our creative consulting services will help you create effective marketing and communications assets that integrate the latest in behavioural science to deliver real impact.
Television Production
We combine the mass market reach of television with the latest in behavioural science to drive the uptake of sustainable solutions at scale.
Case Studies
Our Work
The following are some of the projects we have completed with our Clients
Creating Demand for Sustainable Housing with Reality TV
In this project we used our sustainable product development process to develop a solution to create mass market demand for sustainable housing. Our solution was an award winning media communications strategy that used the influence of reality TV combined with leading edge behavioural science insights.
Sustainable Product Development
We prototyped and designed a new online platform to address sustainability in the Australian residential sector whilst generating jobs, social connections and local economic activity.
Reimagining Value from Solar Panel Waste
Is there a better alternative for obsolete solar panels that still have many years of operating service in them other than throwing them in landfill? In this project we developed a solution to this very problem.