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How H2 Green Steel is changing the Future of Low-Carbon Manufacturing

How H2 Green Steel is changing the Future of Low-Carbon Manufacturing

by James McGregor | Nov 10, 2024 | Blog, Entrepreneurship, Innovation

A Revolution in the Making: Steel Without the Carbon Footprint Steel is everywhere, essential to everything from cars to skyscrapers. However, this powerhouse material comes at a high environmental cost. The traditional steel production process is responsible for...
Can Lab-Grown Cotton Save the Future of Fashion? Here’s What You Need to Know

Can Lab-Grown Cotton Save the Future of Fashion? Here’s What You Need to Know

by James McGregor | Nov 9, 2024 | Blog, Business Model Innovation, Entrepreneurship, Innovation

Can Lab-Grown Cotton Save the Future of Fashion? Here’s What You Need to Know The Unexpected Cotton Revolution Imagine buying a T-shirt made from cotton that’s never touched soil, never seen a field, and never needed pesticides. Instead, it’s grown in a lab, nurtured...
How to use behavioural science to create a successful sustainability product

How to use behavioural science to create a successful sustainability product

by James McGregor | Mar 21, 2023 | Behaviour Change, Entrepreneurship, Innovation, Popular

Introduction Let me start by saying it’s not your fault – evolution is to blame for why sustainability professionals struggle to get the masses to behave more sustainably. In this post I will dig into the science of our brains to explain why we need to reassess...
How to design your Sustainability Strategy – The three types of initiatives you should have

How to design your Sustainability Strategy – The three types of initiatives you should have

by James McGregor | Jan 18, 2023 | Blog, Business Model Innovation, Innovation, Popular, Strategy, Sustainability Management

Introduction Moving businesses to Net Zero or a Circular Economy is going to take some time and therefore businesses need to take a long term view of their sustainability strategies.  But it is also important to get quick wins to maintain support for the work you are...

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