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How to use the Blue Ocean Strategy to scale Sustainability Solutions

How to use the Blue Ocean Strategy to scale Sustainability Solutions

by James McGregor | Oct 24, 2023 | Blog, Popular, Strategy

Introduction As the world continues to grapple with the pressing issue of sustainability and the UN Sustainable Development Goals, more and more companies are recognising the need to shift their operations and strategies in order to align with these critical global...
The most important leadership skill for sustainability professionals

The most important leadership skill for sustainability professionals

by James McGregor | Oct 8, 2023 | Blog, Marketing and Communications, Popular, Strategy, Sustainability Management

Overview I have been working in sustainability for around 26 years now and this article discusses the one skill I wish I have been taught when I started. It would have saved me countless frustrating conversations where I was trying to convince someone that this whole...
Unlocking Sustainability Success: The Hidden Flaw in Gantt Charts and How to Overcome It

Unlocking Sustainability Success: The Hidden Flaw in Gantt Charts and How to Overcome It

by James McGregor | Aug 20, 2023 | Blog, Popular, Strategy, Sustainability Management

Same old story, same old result Over the years I have seen a very familiar story play out in organisations trying to integrate sustainability into their business. The story often goes like this… An incoming CEO wants to make a difference, declares sustainability a top...
4 Sustainability Mistakes to Avoid and How to Fix Them

4 Sustainability Mistakes to Avoid and How to Fix Them

by James McGregor | Aug 8, 2023 | Blog, Popular, Strategy, Sustainability Management

Introduction According to a study of 300 companies, 81% of sustainability efforts fail or achieve mediocre results with only a paltry 4% of organisations achieving their sustainability goals.  Whilst this study is now 5 years old many of the barriers identified like...
How to be innovative in sustainability

How to be innovative in sustainability

by James McGregor | Mar 30, 2023 | Blog, Popular, Strategy, Sustainability Management

Introduction We hear the term “innovation” everywhere and are made to believe in its importance. For many businesses, innovation means getting together for a brainstorming workshop to come up with ideas out of the blue, in the hope that one of these ideas will stick....
How to design your Sustainability Strategy – The three types of initiatives you should have

How to design your Sustainability Strategy – The three types of initiatives you should have

by James McGregor | Jan 18, 2023 | Blog, Business Model Innovation, Innovation, Popular, Strategy, Sustainability Management

Introduction Moving businesses to Net Zero or a Circular Economy is going to take some time and therefore businesses need to take a long term view of their sustainability strategies.  But it is also important to get quick wins to maintain support for the work you are...
What manoeuver warfare theory taught me about sustainability and innovation

What manoeuver warfare theory taught me about sustainability and innovation

by James McGregor | Feb 28, 2019 | Blog, Business Model Innovation, Strategy, Sustainability Management

Manoeuvre warfare is characterised by an uncertain environment, access to imperfect and incomplete information, and significant barriers to achieving the mission. Sound familiar? As sustainability innovators we are often trying to create new innovative products...
Business Model Innovation – The Secret Weapon of your Sustainability Strategy

Business Model Innovation – The Secret Weapon of your Sustainability Strategy

by James McGregor | Oct 22, 2017 | Blog, Business Model Innovation, Entrepreneurship, Strategy

In this post you will learn about the 11 key building blocks of a sustainable business model and how business model innovation can become your sustainability strategy secret weapon in the fight to deliver positive social and environmental impacts. But remember – with...
Want to Deliver a Successful Sustainability Strategy?  Then Stop Talking About the Environment

Want to Deliver a Successful Sustainability Strategy? Then Stop Talking About the Environment

by James McGregor | Aug 25, 2017 | Blog, Marketing and Communications, Strategy

Ask anyone if they think environmentally or socially responsible products and services are important, the chances are that they will say yes. A Global Sustainability Study revealed that a whopping 50% of consumers rank sustainability within their top five drivers for...
How to Experiment Like a Startup to Deliver Amazing Sustainability Outcomes

How to Experiment Like a Startup to Deliver Amazing Sustainability Outcomes

by James McGregor | Aug 1, 2017 | Blog, Strategy

As sustainability professionals we are all trying to deliver amazing social and environmental outcomes but we are always competing for more time and more resources with other business initiatives.  At the same time we are trying to implement new innovative ideas and...
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